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DEFINITION OF CLUSTER:
In the context of Integrated Handloom Cluster Development Scheme, the handloom cluster may be defined as a place where there is a large concentration of handlooms producing fabrics of niche varieties on Handlooms which are in demand in the market. These handlooms could be located in close proximity in two adjoining revenue sub-divisions within an administrative district or across two (mostly adjoining) districts. In certain smaller States, where the districts are of smaller size, the number of sub-divisions may be increased to ensure the minimum critical size of the cluster. It may be mentioned that in the North Eastern States, it has been 2
found in the Census that the majority of looms are not used for commercial purposes.
SELECTION OF CLUSTERS:
Selection of clusters will be on the basis of their uniqueness of design and product, capacity to cater to a niche market as well as resilience to survive in a fiercely competitive environment. In the first phase, the scheme will be implemented in the 20 identified handloom clusters, spread all over the country and to be finalised by the nodal agency i.e; Development Commissioner for Handlooms. Each cluster must have a minimum of 5000 looms.
ELIGIBLE COMPONENTS/ ACTIVITIES
The cluster development programme will address the requirements of the cluster in a coordinated and comprehensive manner. The components eligible for assistance under the scheme are as under:
Sr.No. |
Components |
| 1 |
Assistance for setting up of Dyeing Unit, Common facility Centre,
Quality Control Lab & Setting up of Showroom.
(One time assistance) |
| 2 |
Organisation/participation in Exhibitions/Fairs |
| 3 |
Organisation/participation in Buyer-Seller Meets, including inviting
retailers & Merchandisers etc. |
| 4 |
Assistance for publicity (printing of brochures, catalogues, documentation
of samples etc.), Developing frequently asked questionnaires etc (one
time assistance) |
| 5 |
Assistance for declaring the Cluster as Legal entity, it’s
capacity building & networking, strengthening of local associations,
backward – forward linkages, Brand Building etc. (Assistance
for 3 years) |
| 6 |
Assistance for organization of at least 20 workshops and seminars,
demonstrations etc. in 3 years (Assistance for 3 years) |
| 7 |
Market Research & Technical Consultancy- for studying the market
& technical advice
(one time assistance) |
| 8 |
Engaging Designer for design input for diversification of products
(Assistance for 3 years) |
| 9 |
Institutional cost of implementing agency, including Enterprise
up-gradation programme, cluster visits, development of consortium,
personal counseling, intervention in the areas of occupational health/ergonomics
etc. (Assistance for 3 years) |
| 10 |
Operational Cost
(This includes components for one time assistance & assistance
for 1 year to 4 years) |
| 11 |
Fee for National Resource Agency for_________ handloom cluster |
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TOTAL- Rs.2.00 crores |
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